[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.jalazura.cz\/inzerenti-mohou-zhlednout-google-mobilni-rychlost-a-jeji-skore-pro-vice-pristavacich-stranek\/#Article","mainEntityOfPage":"https:\/\/www.jalazura.cz\/inzerenti-mohou-zhlednout-google-mobilni-rychlost-a-jeji-skore-pro-vice-pristavacich-stranek\/","headline":"Inzerenti mohou zhl\u00e9dnout Google mobiln\u00ed rychlost a jej\u00ed sk\u00f3re pro v\u00edce p\u0159ist\u00e1vac\u00edch str\u00e1nek.","name":"Inzerenti mohou zhl\u00e9dnout Google mobiln\u00ed rychlost a jej\u00ed sk\u00f3re pro v\u00edce p\u0159ist\u00e1vac\u00edch str\u00e1nek.","description":"Inzerenti nyn\u00ed mohou zhl\u00e9dnout dobu na\u010d\u00edt\u00e1n\u00ed pro v\u00edce mobiln\u00edch p\u0159ist\u00e1vac\u00edch str\u00e1nek d\u00edky aktualizaci algoritmu, ozn\u00e1menou v\u00a0\u00fater\u00fd Google Ads t\u00fdmem. Aktualizace sk\u00f3re mobiln\u00ed rychlosti dovoluje n\u00e1stroji generovat sk\u00f3re na inzerentov\u011b konzoli, ani\u017e by bylo nutn\u00e9 hodn\u011b kliknut\u00ed na reklamu, tak jak to bylo p\u0159edt\u00edm. \u00a0 Google p\u0159edstavil sk\u00f3re mobiln\u00ed rychlosti v\u00a0\u010dervenci na jeho Google Marketing Live...","datePublished":"2020-02-27","dateModified":"2020-02-27","author":{"@type":"Person","@id":"https:\/\/www.jalazura.cz\/author\/#Person","name":"","url":"https:\/\/www.jalazura.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/89f417dfbb336d235b856435ef935ffa51c2f646edc1f5c4e6fccf32a9c88173?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/89f417dfbb336d235b856435ef935ffa51c2f646edc1f5c4e6fccf32a9c88173?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"jalazura.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/www.jalazura.cz\/inzerenti-mohou-zhlednout-google-mobilni-rychlost-a-jeji-skore-pro-vice-pristavacich-stranek\/","wordCount":371,"articleBody":"Inzerenti nyn\u00ed mohou zhl\u00e9dnout dobu na\u010d\u00edt\u00e1n\u00ed pro v\u00edce mobiln\u00edch p\u0159ist\u00e1vac\u00edch str\u00e1nek d\u00edky aktualizaci algoritmu, ozn\u00e1menou v\u00a0\u00fater\u00fd Google Ads t\u00fdmem. Aktualizace sk\u00f3re mobiln\u00ed rychlosti dovoluje n\u00e1stroji generovat sk\u00f3re na inzerentov\u011b konzoli, ani\u017e by bylo nutn\u00e9 hodn\u011b kliknut\u00ed na reklamu, tak jak to bylo p\u0159edt\u00edm.\u00a0Google p\u0159edstavil sk\u00f3re mobiln\u00ed rychlosti v\u00a0\u010dervenci na jeho Google Marketing Live ud\u00e1losti.\u00a0Sk\u00f3re mobiln\u00ed rychlosti je hodnocena na deseti-bodov\u00e9 stupnici, s\u00a0des\u00edtkou jako hodnotou pro nejrychlej\u0161\u00ed p\u0159ist\u00e1vac\u00ed str\u00e1nky. Rychlost str\u00e1nky a potenci\u00e1ln\u00ed pom\u011br p\u0159evod\u016f jsou dva dal\u0161\u00ed faktory, pou\u017eit\u00e9 k\u00a0ur\u010den\u00ed sk\u00f3re.\tPro\u010d by v\u00e1s to m\u011blo zaj\u00edmat.\u00a0Pomalu se na\u010d\u00edtaj\u00edc\u00ed p\u0159ist\u00e1vac\u00ed str\u00e1nky mohou frustrovat u\u017eivatele, odrazovat je pry\u010d z\u00a0va\u0161\u00ed str\u00e1nky, co\u017e m\u016f\u017ee tak rozdrtit va\u0161e nad\u011bje na prodej \u010di p\u0159evod.\u00a0\u201ePomalu se na\u010d\u00edtaj\u00edc\u00ed mobiln\u00ed str\u00e1nky mohou zpomalit va\u0161e podnik\u00e1n\u00ed,\u201c uvedl Prashant Nair, produktov\u00fd manager pro Google Ads.\u00a0\u201ePades\u00e1t t\u0159i procent n\u00e1v\u0161t\u011bv na mobiln\u00ed str\u00e1nky jsou p\u0159eru\u0161eny, pokud trv\u00e1 v\u00edce ne\u017e t\u0159i sekundy, ne\u017e se str\u00e1nka pln\u011b na\u010dte,\u201c uvedl Nair, citoval tak Google, kter\u00fd posb\u00edral data v\u00a0roce 2016.\u00a0\tV\u00edce o novink\u00e1ch\t\tGoogle navrhuje to, aby mobiln\u00ed market\u00e9\u0159i adoptovali technologie specifick\u00e9 pro mobiln\u00ed za\u0159\u00edzen\u00ed jako jsou urychlen\u00e9 mobiln\u00ed str\u00e1nky (Accelerated mobile pages \u2013 AMP) ke zlep\u0161en\u00ed sk\u00f3re rychlosti na\u010d\u00edt\u00e1n\u00ed. \u201eAMP str\u00e1nky typicky se na\u010d\u00edtaj\u00ed o osmdes\u00e1t procent rychleji ne\u017e standardn\u00ed mobiln\u00ed webov\u00e9 str\u00e1nky. V\u00fdsledkem je a\u017e devades\u00e1ti procentn\u00ed n\u00e1r\u016fst zhl\u00e9dnut\u00ed AMP str\u00e1nek a tak\u00e9 daleko v\u00edce str\u00e1nek s\u00a0hodnocen\u00edm 10,\u201c uvedl Nair.\t\tGoogle m\u00e1 tak\u00e9 dal\u0161\u00ed n\u00e1stroje, kter\u00e9 pom\u00e1haj\u00ed market\u00e9r\u016fm monitorovat jejich rychlost na\u010d\u00edt\u00e1n\u00ed pro mobiln\u00ed str\u00e1nky: Speed Scorecard, kter\u00fd porovn\u00e1v\u00e1 rychlost na\u010d\u00edt\u00e1n\u00ed va\u0161\u00ed webov\u00e9 str\u00e1nky a tak\u00e9 Impact Calculator, kter\u00fd v\u00e1m dovol\u00ed odhadnout potenci\u00e1ln\u00ed ztr\u00e1tu obratu zp\u016fsobenou pomalu se na\u010d\u00edtaj\u00edc\u00ed str\u00e1nkou.                                                                                                                                                                                                                                                                                                                                                                                        5\/5 - (1 vote)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Inzerenti mohou zhl\u00e9dnout Google mobiln\u00ed rychlost a jej\u00ed sk\u00f3re pro v\u00edce p\u0159ist\u00e1vac\u00edch str\u00e1nek.","item":"https:\/\/www.jalazura.cz\/inzerenti-mohou-zhlednout-google-mobilni-rychlost-a-jeji-skore-pro-vice-pristavacich-stranek\/#breadcrumbitem"}]}]